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Archive for the ‘In the News’ Category

In a crisis, attitude is everything- from PR News

Check out this recent PR News article stressing the importance of the company spokesperson’s attitude during a crisis. Of course, no business wants to deal with a crisis, but no matter how large or small your business it’s important to have a crisis plan in place. Knowing how to deal with the public in times [...]

BP can’t control oil spill or PR messages.

BP can’t control message or spill: What we can learn from BP’s mistakes.